Evaluate
We review your proposition, positioning, target customer and readiness for a new market.
INTERNATIONAL BRAND EXPANSION
We take your brand to new markets, to new consumers, to the next level.
We support product and service brands in their international expansion, connecting commercial strategy, local relationships and execution.
01 / THE COMPANY
PRODUCTS · SERVICES · NEW MARKETSYour brand.
International potential.
Honey LATAM connects brands with development opportunities in other countries. We support product and service businesses, coordinating the commercial approach and local execution each project needs.
We work with our own and third-party brands. From our base in Colombia, we explore expansion in both directions, working with local relationships and specialists according to the market.
- Based in
- Bogotá, Colombia
- Established
- 2026
- Activity
- International brand expansion
AN INTERNATIONAL VISION
Local knowledge.
Global ambition.
A brand can cross borders with a product, a service or a business model. Honey connects commercial coordination and local relationships to evaluate its development in a new market.
Your brandHoney LATAMNew markets
INTERNATIONAL VISION
Your brand.
A world of possibilities.
Products and services that cross borders. We explore expansion opportunities to and from Colombia, connecting brands with new markets.
Colombia ↔Latin AmericaEuropeMiddle EastAsia
Lines illustrate potential expansion directions, not offices or established operations. Scope and local partners are defined for each project.
Our relationships in Latin America
Argentina · Chile · Paraguay · Bolivia · Ecuador · Perú · República Dominicana · Guatemala · Costa Rica · Honduras · El Salvador
Natural Earth · Public domain
HOW WE DEVELOP YOUR BRAND
From opportunity
to market presence.
A process we shape with your team, according to your proposition and target market.
Plan
We define the entry approach, priority channels and commercial objectives together.
Launch
We coordinate the commercial actions, local relationships and operations your product or service needs.
Develop
We review progress and adjust the approach as the brand builds its presence.
FOR PRODUCTS AND SERVICES
What your expansion needs.
Market entry
We shape the entry approach with your team, based on your proposition and target market.
Commercial development
We explore channels and potential partners to bring your product or service to new customers.
Local coordination
We connect the commercial plan with execution and independent specialists when required.
02 / SERVICES
OPERATIONS FOR PRODUCTSCoordination
from start to finish.
For product brands, we coordinate the physical operation as part of their development in each market.
01
Import
Connecting with international suppliers.
View scope
Supplier coordination
Organizing product imports and coordinating origin documentation.
02
Customs coordination
Documentation for entry into the local market.
View scope
Information and labeling
Coordinating customs procedures, technical information and packaging requirements.
03
Storage
Organizing products and inventory.
View scope
Inventory tracking
Coordinating storage and supply in the destination market.
04
Distribution
Local coordination of orders and deliveries.
View scope
Administrative coordination
Following up on orders, deliveries, accounts and operational information.
SPECIALIST SUPPORT
The support your
market entry needs.
Through third-party specialistsWe can coordinate regulatory, legal and corporate services through independent specialist providers. Honey facilitates coordination; the professional work is delivered by the relevant third party.
Regulatory support
Specialist assessment of applicable requirements, registrations and product documentation.
Legal support
Advice on commercial agreements, trademarks and the legal aspects of market entry.
Company incorporation
Support with setting up a local legal entity when the project requires it.
Accounting and tax support
Coordination of specialist advice on the accounting and tax needs of the local operation.
The provider, scope, fees and timing are agreed for each project. Registrations, approvals and incorporation depend on the applicable requirements and competent authorities.
OUR CHANNELS
The right route
for your brand.
We assess the channel mix for each brand. Access to a specific retailer or platform is evaluated with its commercial and category requirements.
Commercial partnerships
We explore local relationships to connect your product or service with its customers.
Sales channels
We assess direct sales, business channels and, for products, retailers and chains.
Wholesale and distributors
We explore local distribution options and connections within the regional network.
Digital commerce
We assess online channels as part of the brand’s market entry strategy.
WHY HONEY
Your brand.
A team to move it forward.
One point of coordination
A shared view of the brand, the commercial plan and the operation.
Local knowledge, regional connections
A base in Colombia and relationships with distributors across Latin America.
A plan for your brand
The category, positioning and objectives guide the approach in each market.
03 / BRANDS
Our
brands.
LET’S TALK
Your brand.
New possibilities.
04 / CONTACT
HONEY LATAM S.A.S.Let’s talk about
your brand.
Tell us about your product or service and the markets you would like to explore.
admin@honeylatam.comBogotá, Colombia
USEFUL INFORMATION
Before
we talk.
Where is Honey LATAM based?
Our operational base is in Colombia, with distributor relationships across Latin America. We evaluate international product and service projects to and from Colombia, defining scope and collaborators for each market.
Can I place an order on this website?
This is an institutional website. It does not process purchases or payments. You can contact the company about its activities and services.
Where can I find the legal information?
Our manual and legal information center (Spanish) brings together the available company information and policies.
How can I contact Honey?
Choose your inquiry topic in the contact section. The form currently prepares a message for your email app. You can also write to admin@honeylatam.com.